Leisure, Tourism and Entertainment Research
Maven has a team which specialises in research across the leisure, tourism and entertainment industries.
We can help you understand your customers, members and visitors...
- Expectations
- Experience
- Satisfaction
- Loyalty
Maven staff have experience of conducting research across many industry sectors including:
- Visitor attractions
- Museums
- Nightclubs and bars
- Service stations
- Airlines, tour operators
- Tourist boards
- Leisure centres
- Sports & leisure organisations
What we can offer you...
Key areas of specialism include:
- Customer and member satisfaction
- Customer advocacy
- Visitor entry/exit polls
- Barriers to visiting
- Member retention
- Lapsed customers
- Brand and market development
- Mystery shopping
- Industry Benchmarking
- Event/exhibition satisfaction/feedback
- Marketing and advertising effectiveness
- Support services/supplier satisfaction
- UK and International research – we have partners in most of the European countries and our staff are experienced carrying out large scale multi country projects.
How we can do it...
We offer a flexible service, tailoring research methodologies to your organisations requirements.
Qualitative Research
- Focus Groups
- In depth interviews - either on site, at work, on the telephone
Quantitative Research
Maven offers the following research methodologies:
- Telephone
- Face to face, on site interviews
- Email
- Web
Previous experience
Maven’s recent experience in the leisure, tourism and entertainment industries include:
- CSSC Sports and Leisure
- Scolarest
- MLab
- Whitbred Inns
- Inbev
- The Restaurant Show
- The Pub and Bar Show
What our clients think of us...
"Maven’s professional approach and ability to understand the complexities of our organisation have been instrumental in helping us gain an invaluable insight into our customer’s views."
Marian Holmes, Chief Executive, CSSC Sports & Leisure Ltd
Leisure, Tourism and Entertainment - The Team
Should you require any further information relating to the work that Maven Research carries out in the Leisure, Tourism and Entertainment Sector then please feel free to contact any one of the team:
Hannah Coe - Sector Head
Iain Livingston
Alison Bater
James Kennedy
case studies
